Is There an Optimal Upgrade Strategy in Brainrot Clicker?

I’ve been playing Brainrot Clicker for a while now and really enjoy the chaotic, meme-filled progression, but I’m curious about the most efficient way to upgrade. Early on, it feels like clicking manually gives solid progress, but later the game shifts heavily toward passive income and automation.

Is it better to focus on boosting click power first, or should upgrades that increase passive brainrot generation be prioritized as soon as possible? Also, do certain upgrades or unlockables scale better in the long run, or is the game designed so most strategies eventually balance out?

I’d love to hear how other players approach mid-game and late-game progression, especially if you’ve found a strategy that noticeably speeds things up.